Location Sciences Group – Verify

5 Questions Brands Must Ask Their Agency About Location Data

Source: Street Fight Mag

06/06/2019

While many brand managers are aware of the issues currently plaguing location data quality...
Read Full Article

Movers and Shakers: Walmart, OpenX, Location Sciences, and more

Source: Mobile Marketing Magazine

30/05/2019

Donald “Donnie” Williams has been appointed as a non-executive director at Location Sciences...
Read Full Article

Don’t let location data quality become an ad fraud–sized crisis

Source: The Drum

20/05/2019

Location-targeted ad spending in the US is expected to hit $38.7 billion in 2022, up from $17.1 billion...
Read Full Article

Dealing with the ‘Bad Location Data’ Domino Effect

Source: Digital Doughnut

04/05/2019

Bad data can have devastating consequences for marketers – but it frequently goes unnoticed...
Read Full Article

How we increased the effectiveness of Deliveroo’s geo-targeted ads

Source: The Drum

30/04/2019

the7stars partnered with Location Sciences to increase the effectiveness of Deliveroo's...
Read Full Article

Location Sciences partners with Sito to boost location-based advertising

Source: Mobile Marketing Magazine

30/04/2019

Third-party data company Location Sciences has partnered with mobile data tech company...
Read Full Article

Location Data Verification Firm Location Sciences Expands to Americas

Source: Street Fight Mag

19/03/2019

As the location data and marketing industries experience heightened calls for privacy and quality...
Read Full Article

Location based mobile advertising fraud is hard to police

Source: App Developer Magazine

18/03/2019

Mobile ad targeting is a moving target - pun intended, and location data fraud and...
Read Full Article

3 ways to beat location ad-fraud

Source: MARKETING GAZETTE

15/03/2019

Location holds huge power in advertising. In fact, mobile accounted for $76.17 billion of...
Read Full Article

The Economics Of Inaccurate Location Data

Source: AD Exchanger

13/03/2019

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on...
Read Full Article

Poor Data Quality Is Hurting Location-Based Campaign – Here’s How to Fix It

Source: Streetfight Mag

06/03/2019

Even in the information age, there’s a lot of misinformation about where the data used to...
Read Full Article

Steps to safeguard location-based ad spend

Source: Fourth Source

05/03/2019

Our location has become pivotal to our mobile lives. From Uber pinpointing exactly where...
Read Full Article

Confessions of a location data exec: ‘It’s a Ponzi scheme’

Source: Digi Days

26/02/2019

Advertisers are scrutinizing their data pools more than ever in programmatic advertising...
Read Full Article

Location Sciences upbeat as anti-fraud platform impresses at trade show

Source: Proactive Investors

31/01/2019

Verify, a platform that checks that data about consumers’ locations is bonafide, was ...
Read Full Article

Location Sciences raises £2.95m through share placement

Source: Mobile Marketing Magazine

17/12/2018

Locations Sciences Group PLC, an adtech company that focuses on location data intelligence...
Read Full Article